Ever been to a restaurant and received a couple pieces of candy on the server tray with the bill? Surely these are just to sweeten your breath right?
Thick again and behold the power of gift receiving. A study at Cornell has found that giving candy to bill payers increases tips from 15.1% to 17.8%. Resulting in even larger tips (23%) is when one piece of candy is given, with a spontaneous gesture allowing the restaurant goer to take a second piece.
I like how the study concludes this benefits restaurant owners by likely resulting in happier servers and therefore less employee turnover.
Sweetening the Till: The Use of Candy to Increase Restaurant Tipping, Cornell University School of Hotel Administration