Archive for April, 2005

Starbucks Delocator

Tuesday, April 5th, 2005

Visiting the Starbucks Delocator website will give you local coffee store alternatives to your closest Starbucks. It’s cute and gimicky. Why are they targeting Starbucks? Delocator was created as a “defense mechanism for independent business establishments”: Each [Starbucks] store is designed to deliver the authentic coffeehouse experience. The only way to accomplish this and be [...]

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